From the front row at Giles, London Fashion Week SS12, Courtesy of Vitamin Water
How did these doughnuts magically get into my bag? is probably the only use of ‘magical’ I’d use in a LFW context, we seem to be more content with nouns like edgy, unorthodox, and sometimes even what-the-wow in London, but you must agree Paris couture unofficially owns ‘magical’. Giles sent out a fringed silver mask invitation in an A3 envelope, which made the official mirror of the day and gave the Somerset House restrooms a breather, but what a tease! I’d expected something along the lines of a Venetian carnival, but the first white swan headpiece floated out on a space-age soundtrack and we all did a Mexican wave of gasps. Swiss laser cutting, featherworks, metallic fringing, and of course the Royal Courts of Justice venue… Je voudrais borrow ‘magical’ s’il vous plait!
Thank you Glacéau Vitamin Water and Exposure PR for arranging the front-row ticket! Glacéau vitaminwater is the official soft drink supplier to London Fashion Week – keeping fashionistas hydrated all week long. Visit their Facebook page;
