I've moved on...
...to a different domain. Why, what were you thinking? The truth is, I just woke up one day and decided it's time for a change—a metamorphosis, if you will; or, in layman's terms, if Britney can shave her head, then maybe so can I? Nevertheless, it's been a rather handsome 10 years of talking to you, and thank you for putting up with all my moodswings and terrible dad jokes. Fear not! The hormonal imbalance and jokes are more terrible on CUBICLE, see you there.

Masha Ma debut show SS11 @ Vauxhall Fashion Scout

Masha Ma broke the ice at her debut show at Vauxhall Fashion Scout on Day 3, and it was just my cup of (ice) tea – sheer, asymmetric, geometric, sculptural, draping… An origami-fold skirt continued the story from last season, but the collection quickly graduated into a new concept with more fluidity and layering, yet carried through with Masha’s strength, clean cuts. Her inspiration comes from the industrial landscape of the New York meatpacking district, white and super sharp, as she tells Dazed.
I just had a crazy cool thought – imagine going to work wearing that teal sheer shirt outfit, exactly as is. I think now I’m starting to understand why Anna Dello Russo so insists on copying outfits straight off the runway. No, actually, I’m not starting to understand, why… alrighty, closing door to tangent. The show was a huge success – now that the ice is broken, let’s blend us some masha frappuccinos! (Corny much?)

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  1. I love this! The clothes are so beautiful, the pants under the chiffon maxi are so interesting! Lovely photos.


  2. The clothes are dreamy, but I’m much more in awe with the first picture of the makeup artist and her hand marked with various colors. Such a beautiful photograph! <3

  3. The 6th picture is my favourite outfit cos of the colours and how it was styled. Love love love. One of my favourite collections so far.

  4. Really interesting ! I do not know Masha Ma before, how could I miss that?

  5. Wow, thanks for this peek backstage! Great!

  6. Loved this collection too!
    That long draped shirt is something else.


  7. Ooh I went for the show, thanks to your comppetition!
    It was really good, the foil and layering totally did it for me.

  8. The collection looks great!!! I love the makeup!!


  9. Wow, great photos! Love all those icy colours and backstage peek. Thanks! Loved that ice blue oragami pleat mini. Great way to shove hands awkwardly into pockets.



  10. I really wish I’d seen this show, Shini. I think there was something conflicting @ SS house – I think Jennifer East told me about it.. I love the name, Masha Ma, and I LOVE HER WORK!!!

    Seeing that amazing black coat in the flesh was my first initiation to her world. She had me at hello.


  11. All beautiful looks. The last is truly gorgeous. And your photography is WOW!

  12. What a gorgeous collection.. and I love those nude shoeboot/sock hybrid’s! Lovely to see you again at Jasper Garvida this week. It seems its our annual meeting place! x

  13. Beautiful photos. And the collection looks amazing.

  14. stephanie

    great blog! would be nice if you could check out mine

  15. Beautiful collection. The colours are amazing!

  16. […] More/better pics from the Masha Ma show can be found on Shini’s blog. […]

  17. […] why I have featured so many backs, this collection is one that has been designed for every angle. From the sheer shirts, and blouses to the orgami folds, there is a detail for everyone whilst […]

  18. I’m first time on your blog and I fell in love ;)
    Great photos :D