I've moved on...
...to a different domain. Why, what were you thinking? The truth is, I just woke up one day and decided it's time for a change—a metamorphosis, if you will; or, in layman's terms, if Britney can shave her head, then maybe so can I? Nevertheless, it's been a rather handsome 10 years of talking to you, and thank you for putting up with all my moodswings and terrible dad jokes. Fear not! The hormonal imbalance and jokes are more terrible on CUBICLE, see you there.
www.cubiclejournal.com
6th May 2013

ParknCube_TweedRun2013_02b

The 2013 London Tweed Run, with Tokyobike

ParknCube_TweedRun2013_03b

ParknCube_TweedRun2013_02g

Yu Fujiwara, manager at Tokyobike UK and photographer at 8 and 2 blog

ParknCube_TweedRun2013_05

My ride for the day!

ParknCube_TweedRun2013_04

…then to UCL to meet the rest of the gang and fuel up

ParknCube_TweedRun2013_07

feasting on Vintage Rascal models

ParknCube_TweedRun2013_06

ParknCube_TweedRun2013_09

ParknCube_TweedRun2013_10

ParknCube_TweedRun2013_13

ParknCube_TweedRun2013_11

ParknCube_TweedRun2013_14

ParknCube_TweedRun2013_15

ParknCube_TweedRun2013_20

ParknCube_TweedRun2013_16

ParknCube_TweedRun2013_17

ParknCube_TweedRun2013_18

ParknCube_TweedRun2013_19

Our good marshalls

ParknCube_TweedRun2013_21

ParknCube_TweedRun2013_23

ParknCube_TweedRun2013_22

ParknCube_TweedRun2013_24

ParknCube_TweedRun2013_27

ParknCube_TweedRun2013_25

ParknCube_TweedRun2013_28n

One can not decline a last minute invitation to join a biker gang, now can one.

The Tweed Run is one of those few elusive, fantastic events in London that you only hear about after its all happened, or worse, one you see happening one random Saturday when, just the other day you’d reminded yourself to find out when it’s taking place. So yes, being in a (flash mob) biker gang is pure awesome, but to be in time for it is a small miracle. The bigger miracle of course, is actually having tickets for it as they’re allocated through an auction (ours of which were provided by Yu Fujiwara [Tokyobike UK manager]). At 8am we convened at the Tokyobike shop in Shoreditch, where we were presented our rides for the day – mine, a mushroom-coloured beauty – and had our numbers pinned onto our sleeves. Then we joined the rest of the gang at the UCL courtyard, where the 500-strong mob filed in, dressed in some form of tweed, bumping fists and fueling for the six-hour tour through Central London. Promptly at 11am we were shepherded out by the marshalls and a day of grins-on-wheels (and bum-bruising) would begin.

Stay tuned for part two, the fellowship of the Tweeds, and a journey across middle-London.

Write a Comment

60 Comments

  1. Laura
    May 6, 2013 at 11:10 pm

    Great event, never heard of it before! The photos are beautiful!

    http://www.laurablogmode.com

  2. STEL STYLE
    May 6, 2013 at 11:14 pm

    this event is really cool and interesting, if I were in London I would have gone there

    http://www.thestelstyle.com

  3. Angie C
    May 6, 2013 at 11:20 pm

    oh my gee this is so excellent! i take back what i have said about how young people not having any business wearing tweed but this level of kitschiness makes me so happy. you all look so elegant!

  4. Isa
    May 6, 2013 at 11:43 pm

    Garsh do I wish I had enough tweed to run in it.

    http://lasaloperie.blogspot.com

  5. Rachel
    May 6, 2013 at 11:56 pm

    I love the bicycle with the Pimm’s bottle strapped to it! I think this post really sums up why I am so, so proud to be 100% British!

  6. Rhoda Wong
    May 7, 2013 at 12:21 am

    this is amazing! i love how all the guys are dressed. And them riding on those bikes, oh gosh

    ww.styleandshades.blogspot.com

  7. Fisayo
    May 7, 2013 at 1:53 am

    Your ride is lovely. I love this so much. Wish I could be part of it.

  8. Fashion tidbits
    May 7, 2013 at 3:57 am

    Guys in tweed…swooon!

  9. Heather Fonseca
    May 7, 2013 at 4:32 am

    Burberry eat your heart out! They’re ads are cool, but not this cool.normally I just lurk, but you’ve outdone yourself today. I am impressed.

    Heather

  10. eMxSweet
    May 7, 2013 at 5:32 am

    THIS is amazing! I’m passion cyclist I wish that this would happen in Prague one day too. but Im afraid its quite i long journey yet.
    I really love it and its great that people keep doing this! :)
    with Love

  11. Gail Jimenez
    May 7, 2013 at 6:36 am

    Beautiful photos!

    xx The Expert Dreamer

  12. BACKLIT.ICONIC
    May 7, 2013 at 7:11 am

    The photos are incredibly amazing.
    Such a lively event.

  13. ml
    May 7, 2013 at 7:46 am

    How lovely!!

  14. Mark
    May 7, 2013 at 7:47 am

    It was such an amazing event – the weather didn’t disappoint, the turnout was very good and the atmosphere was splendid.

    It is a shame you seem to have failed to capture me in your photo coverage of the event. My outfit was superb, and I have been awarded a number of prizes for it. Hopefully you can be on a better lookout next time!

    Best,
    Mark

  15. Shini
    May 7, 2013 at 9:49 am

    Hi Mark, thank you for your comment.
    As I’m sure you can see, these photos were shot to convey the general atmosphere of the event, not to showcase the best tweed dressers (prize-awarded or not).
    I’m sure your outfit was ‘superb’, but is it really something to go around blogs criticizing photographers that they’ve failed to capture you?

    Best,
    Shini

  16. Zbigniewski Zbigniew
    May 7, 2013 at 12:28 pm

    @Shini, Zbigniew strikes again. I almost fell off my chair in the office laughing.

  17. Teresa Stokes
    May 9, 2013 at 2:32 pm

    @Shini, as a fellow Britisher it is obvious to me that Mark was just having a joke with you, he is just pretending to be offended and in reality he does not mind at all that you have not got his picture; he is all over the internet in other blogs anyway. This is an example of the typically English humour we call irony. Please don’t be offended!

  18. Shini
    May 9, 2013 at 2:42 pm

    Hi Teresa, thank you for your comment! It turns out it was my husband doing the prank. There was a certain Mr.Smith on another blog that wrote something similarly ‘interesting’ and thought he’d feed on that. But thank you for trying to lift the air! ;)

  19. Danielle
    May 7, 2013 at 9:50 am

    @Mark, WOW what a completely selfish comment!

  20. Teresa Stokes
    May 9, 2013 at 2:35 pm

    @Danielle, It is obvious to me that Mark was just having a joke, he is just pretending to be offended. He does not mind at all that he does not appear in this blog; he is all over the internet in other blogs already so he is just pretending to be greedy and fame-hungry! This is an example of the typically English humour we call irony. Please don’t be offended!

  21. MSmith
    May 7, 2013 at 12:28 pm

    @Mark, please don’t use my email address when posting here. Surely you must have one of your own.

  22. Shini
    May 7, 2013 at 12:36 pm

    I am utterly confused. Mark (actual owner of email) – HUGE apologies, it looks like one of my readers is finding it funny to use someone else’s email. Your email will be deleted off to avoid further inconvenience.

  23. MSmith
    May 7, 2013 at 4:44 pm

    @Shini, Thanks very much.

  24. Yuna (YunaPicsDelight)
    May 7, 2013 at 8:23 am

    this is so great! I loved to be also there to take some pics.
    Yuna

  25. Jessica
    May 7, 2013 at 9:01 am

    Amazing pictures!

    And such a great event :)

    xx.

  26. Louise
    May 7, 2013 at 9:35 am

    Best. Event. Ever. The photos look so magnificent, this could probably only happen in the UK. I wish the Dutch were as well-cultured in previous times so we had some real standard in history. But the only thing we can be proud of is the waterworks and painters, but halve of those are mad too. I am dying to get myself a tokyobike, but I’m afraid it gets stolen here in Amsterdam. :’)

  27. Danielle
    May 7, 2013 at 9:37 am

    Wonderful shots Shini! Tweed Run FTW!

  28. Diana C.
    May 7, 2013 at 10:08 am

    This is beyond cool! The pictures feel like they’re from another era. If I were a tourist in London stumbling upon this event I’ll be so fascinated!

  29. Emily Ulrich
    May 7, 2013 at 12:12 pm

    “The fellowship of the Tweeds” nearly killed me as much as the little white pups did. I didn’t know London did an annual (retro?) bike tour. I’m a clumsy bike rider, so the mob of people would most likely discombobulate my coordination further. I can’t wait to see more pictures though, and pretend (through you) that I had equal grace on a two-wheeler!

    http://hazylaughter.com

  30. Zoe Gruss
    May 7, 2013 at 3:27 pm

    This is magical. I can only imagine how fantastic it would be to take part in the Tweed Run. The outfits are brilliant and the photos capture them perfectly – great job Shini!

  31. Paprika
    May 7, 2013 at 3:34 pm

    This is one of the best events I’ve ever heard of. I love this post so much the photos are incredible and the style is too!xx

  32. the style crusader
    May 7, 2013 at 3:46 pm

    Oooo la la. These photos are gorgeous. I love that shot of the girl with green netting over her hair! Looks like so much fun. xx

  33. Janine
    May 7, 2013 at 4:46 pm

    fancy images.
    those bikes are nice.
    – Janine
    http://theeoptimist.blogspot.com

  34. Alex
    May 7, 2013 at 7:47 pm

    LOL this is fantastic. Good stuff. Eagerly awaiting part 2!

  35. Shug Avery
    May 7, 2013 at 8:39 pm

    Lucky you to have been able to participate to such an event. I really love the spirit behind it and you beautifully captured the spirit of the event ! Will be able to have a hint of your tweed outfit ?
    I can’t wait to see the part.2 of this post !

    I don’t know anything about tweed but seeing that such an event has been created to celebrate biking and this fabric I should make some research about it !

    Thanks a lot Shini !

    Shug Avery of Incognito

    http://www.thinkincognito-eng.blogspot.com

  36. Carlyn
    May 7, 2013 at 9:02 pm

    What a cool event, I had never heard of it before. When I saw the photos, I thought it was for a fashion shoot.

  37. Lust Covet Desire
    May 8, 2013 at 3:37 am

    Very jealous that we do not have this in the States. So much more style!

    http://www.lustcovetdesire.tumblr.com

  38. Teresa Stokes
    May 9, 2013 at 2:38 pm

    @Lust Covet Desire, There are many, many similar rides in the State now, this website seems to keep track of most of them. Hope this link works, otherwise google the Tweed Ride Report. http://ridingpretty.blogspot.co.uk/2010/09/tweed-ride-report-calendar-2010-revised.html

  39. Théa Unknown
    May 8, 2013 at 10:09 am

    So funny!

    xx
    Théa
    http://theaisunknown.blogspot.fr
    http://www.youtube.com/user/Theaunknown

  40. placetotoplace
    May 8, 2013 at 11:59 am

    The Tweed Run is one of those few elusive, fantastic events in London that you only hear about after its all happened, or worse, one you see happening one random Saturday when, just the other day you’d reminded yourself to find out when it’s taking place.

  41. placetotoplace
    May 8, 2013 at 12:01 pm

    The Tweed Run is one of those few elusive, fantastic events in London that you only hear about after its all happened, or worse, one you see happening one random Saturday when, just the other day you’d reminded yourself to find out when it’s taking place.

  42. Teresa Stokes
    May 9, 2013 at 2:39 pm

    @placetotoplace, Look at http://www.tweedrun.com or join their Facebook page and then you will be able to find out when they are happening

  43. Kate South (@KateSouthSays)
    May 8, 2013 at 9:20 pm

    Oh this looks so familiar – my husband participated in the yearly event when we lived in Philadelphia. He always came home with great photos, too. I wonder if it originated over there or here in the states…

  44. Shini
    May 9, 2013 at 2:54 pm

    It looks like it first started in the United Kingdom, held by VC Nottingham in the early 1990’s (not surprising as historically tweed is a very British fabric!) since then lots of other cities have taken inspiration (e.g Tokyo holds big runs annually).

  45. Second Floor Flat
    May 8, 2013 at 10:14 pm

    Yep, totally wish I’d known about this. Great photos though!

  46. Jade Sheldon
    May 9, 2013 at 1:32 am

    So much dapperness, I can’t even stand it!! Love, love, love…

    I feel the same way about Portland. I always hear about these wonderful events after the fact…

  47. Margarita
    May 9, 2013 at 3:19 am

    This is all sorts of awesome.

  48. HannoverFashion
    May 9, 2013 at 9:43 am

    Such amazing photos!!!!! The style of guys is perfect!!! Very cool event!!!

    http://www.hannoverfashion.com

  49. mat
    May 10, 2013 at 9:31 am

    Tokyo bikes are blooming lovely, that shade of green on that beast is amazing. seems like a lot of you lot joined in this year, looking forward to the second part

    Here’s my bike if you’re interested –

    http://www.bucketsandspadesblog.com/2012/12/getting-around.html

  50. The Blend style
    May 12, 2013 at 1:31 pm

    Beautiful blog!
    amazing post
    I follow you

    http://www.theblendstyle.blogspot.it

  51. Cattail Down
    May 12, 2013 at 5:59 pm

    These pictures are awesome! I love the tweed and I LOVE the bikes!

    S&R
    http://www.CattailDown.Typepad.com

    Follow us on Blog Lovin’!
    http://www.bloglovin.com/blog/7118895/cattail-down

  52. Love: Tweed Run
    May 13, 2013 at 11:20 am

    […] Park (Park&Cube) sudjelovala je na kultnom londonskom događaju Tweed Run kojeg je na svom blogu prenijela putem […]

  53. Charlie
    May 13, 2013 at 12:43 pm

    Ahh I don’t know how I missed this post – all I can say is that Pimms carrier is genius! Where do I buy!?

  54. Jana @ 333 Hand Lettering Project
    May 14, 2013 at 1:40 am

    So cool! I would have love to have seen it in person!

  55. Jenna
    May 15, 2013 at 2:51 am

    WHY ARE THERE SO MANY GOOD LOOKING MEN IN LONDON???

  56. Merina
    May 17, 2013 at 6:03 pm

    I cannot believe this started at UCL (where I study)! I saw them pass my house and was lucky to be able to snap some pictures, great initiative!!

  57. Telitalálatok VII. | High Style Blog
    May 29, 2013 at 10:14 am

    […] 1. Szeretnék egyszer részt venni egy tweed runon… Képek egy ilyen eseményről: itt és itt. […]

  58. Must Read Links | Bike Pretty
    July 26, 2013 at 3:46 pm

    […] Park and Cube’s coverage of the London Tweed Run Part 1 and Part […]

  59. The beauty of autumn | Classiq
    September 23, 2013 at 9:17 pm

    […] model Kendra Spears (12-edited by me) / 2,3,7,8,14,16-We Are The Rhoads / 4-Ralph Lauren Tweed Run, Park & Cube / 5-source unknown / 6-Pottery Barn / 9-Ann Street Studio / 10-by me / 11-Oliver Peoples / 13-Ali […]

  60. {hope you're having a beautiful weekend & a few lovely links} « This is Glamorous This is Glamorous
    February 22, 2014 at 7:43 pm

    […] summer sandals : one & two* travel : munich* updates : gallery walls* style inspiration : london tweed run* décor : herringbone floors* for home or office : the ultimate happy list* travel : madrid* […]