I've moved on...
...to a different domain. Why, what were you thinking? The truth is, I just woke up one day and decided it's time for a change—a metamorphosis, if you will; or, in layman's terms, if Britney can shave her head, then maybe so can I? Nevertheless, it's been a rather handsome 10 years of talking to you, and thank you for putting up with all my moodswings and terrible dad jokes. Fear not! The hormonal imbalance and jokes are more terrible on CUBICLE, see you there.





Silk scarf masterclass
Take inspiration from the rich italian heritage of silk-scarf designs and learn to create your own









The House


Designed by Andrea Morgante, the design of the Black & White bar is inspired by the Woolmark logo



‘A dress from 1,000 angles’ installation by Carlotta Actis Barone: a dress reflected off the classic Fiat Cinquecento windows


The Concrete Bar: to celebrate the architectural growth in Italy’s cities in the early 60’s





Interactive visual installation by Leonardo Worx



Dine with a stranger at the Ribbon bar & Restaurant



Wearing: Leather jacket – Pinko. Joggers – Next. Shoes – & Other Stories (similar). Bag – Saint Laurent ‘Lulu’.

This is what London gives you when you shake a fist at the sky and scream WHY CAN’T YOU BE MORE LIKE ITALY: it fills a house in Holborn with Italy things. While we all know that’s not what I meant but it’s a pretty creative interpretation, let’s give it that – it could’ve been worse, like raining cats, dogs and sheets of lasagne pasta worse. Living in one city for long you learn to put out feelers for great pop-ups and events, and apparently when you feed Gelato masterclass and beer cocktail into the search bar you get the House of Peroni, for the entire month of May. Personally I found the house via a link promoting their Silk Scarf masterclass, which was one of the things I’d had on my To-Learn list since missing the boat completely at uni where the screen-printing lessons were bountiful, and free. It was either that or the Gelato masterclass, but alas – I’m off dairy for skin betterment reasons, and beer too – which apparently co-exist in these Gelato recipes they instruct (so there is Italian sunshine in this pocket of London afterall…).

The masterclasses and events are definite gems, but for frill-free fun, the rest of the house is free entry and full of little corners that celebrate Italian culture and design. I’m personally pining for a seat at the top floor ribbon restaurant where you dine in close proximity with strangers – characteristic to the dining experiences I’ve had in any given city in Italy. Also, mixologist Frederick Riezzo is really is a dab hand, ask for any Peroni Nastro Azurro concoction at the Ribbon bar – I had a few cheeky sips and the sun really did come out (for lack of a better expression), just don’t tell my party-pooper skin.

House of Peroni runs from May 2-31, 64 Lincoln’s Inn Fields, London WC2A 3JX. Find out more and book events at thehouseofperoni.com. In collaboration with Peroni

Write a Comment


  1. […] House of Peroni […]

  2. so damn fabulous


  3. Nadia

    Life is funny…i’m italian, living near Bologna and i’d like a lot live in London.
    Italy is a nice country but London is so exicting….
    And…just to comfort you, in this moment in Italy it’s raining cats and dogs!! :-))
    Love your blog,

  4. Peroni. Ummmm!!! I lke it. It remebers me Venice.To learn list: such a good idea.

  5. Wow, that looks really amazing! So jealous!

  6. Oh my, it looks like a heaven of architecture… I love silk scarves and according to your pictures these look a-ma-z-ing!

    Take care!

  7. Awesome photos! That silk printing class looks so amazing.


  8. Uh beer and crafts?! It’s like a dream come true. And the place is just beautiful, you captured it so well! x

  9. That room with pompoms <3 Amazing London c: Xx

  10. Great shots! Love the colourful installation that extends from floor to ceiling. Beautiful.

    Sky walking on Portsea Island

  11. Amazing ceiling! x



  13. beautiful capture!


  14. You look stunning!!


  15. What an amazing location, looks like a fun activity to do with a few peroni’s also!


  16. What an amazing location, looks like a fun activity to do with a few peroni’s also!


  17. That pompom wall is amazing!!! xx


  18. Can’t believe you got to screen print silk scarfs and drink peroni, sounds fab!

  19. Flipping heck, I need to go to this. They’ve made a ridiculous job at designing this. Plus, it’s beer related – Win/win

    Buckets & Spades

  20. Very beautiful

  21. Very cool

  22. Here in Los Angeles neighborhood stores can be shockingly remiss in stocking Peroni, for me the best beer of all time. Now that we’re in serial heat waves, this is beyond annoying. I’d love to see that new bottle over here too.

  23. Haha I am exactly the same when it comes to drinks. At my friend’s hen, I had half a glass of prosecco and my skin was definitely a shade of pink! Anyway, this is a lovely post – those pom pons and learning to screen print your own scarves must have been such a fun afternoon!

  24. That house looks incredible!!!

  25. WOW, I have no words to explain how much I love the colours and work of this art piece. I’m obsessed.
    Lots of love, xx


  26. Danielle

    Oh WOW these photos are absolutely INSANE.. The House of Peroni is so inspiring! x

  27. Awesome!!!

  28. What an amazing and creative event! Total eye candy. x


  29. sarah

    #aaaahmazing + greeaat snaps!

  30. […] post House of Peroni appeared first on PARK & […]

  31. […] post House of Peroni appeared first on PARK & […]

  32. beautiful pics as always!

  33. AN

    So impressive ! The photos are stunning, really vibrant !!

  34. AN

    So impressive ! The photos are stunning, really vibrant !!

  35. i gonna make my house like this. Just like dream. SO fantastic. So CREATIVE.

  36. Jaw on floor. The puffy multicolored ceiling installation is incredible. Really beautiful photos Shini. xx

  37. Amazing pictures, I am jealous!

    That looks like so much fun! The interior is gorgeous, I could probably spend hours just taking in the whole place.

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  39. This is so cool! I really need to get over to the House before it closes – I hate to miss a good pop up!

    – Nina
    Have You Heard Of It? blogger | HYHOI.com

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